Essential for any business trying to establish itself online. By creating and sharing valuable (free) content, you begin the process of attracting and converting prospects into customers.
Search Marketing includes both Pay Per Click (“Paid Search”) and SEO (“Organic Search”) optimization. Keyword research, CPC optimization, landing page analysis—all the nitty gritty details we handle.
We offer a complete solution including developing a content plan, content calendar, copywriting, publishing, managing customer feedback, growing audiences organically.
Bootstrap VT is a digital-first marketing firm based in Vermont. We believe marketing has fundamentally changed. Gone are the days where you can push your message using traditional methods. Instead, companies must embrace a world where creating and sharing content, optimizing for digital, and the reality of a mobile-connected world are here. We also believe the nature of work has changed—towards the on-demand economy. Let us share our strategies with you. Growing your business today requires a host of new skills such as Content creation, Content marketing, Paid Search (PPC), Mobile optimization, Search Engine Optimization (SEO), Digital Display advertising, Social Media management, Social Media marketing, Website Analytics, Email marketing and more. Digital marketing also underscores the need for a solid foundation (ie. brand marketing). This may sound counterintuitive, but making sure your company has a solid brand in place is now more important than ever.
When I applied for this internship, I had no idea what was in store for me. I remember first walking into VCET and being blown away by the space. It eventually dawned on me that I could have the privilege to create, imag...
Read MoreThis summer I had a digital marketing internship. That sentence, to most, entails running a social media account and sending a few emails (work that any young intern is capable of). Now, yes, I did spend my fair share of...
Read MoreSeems like there is a national holiday for everything these days, but here is one we can totally get behind. June 14th is National Bourbon Day! In honor of this very special day. we are putting a twist on one of our fa...
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